Benzinga

BetterLogiq announces strategic partnership with Veblen Directors Programme

Demand forecasting SaaS provider BetterLogiq has formed a new advisory board with consultants from Veblen Directors Programme (VDP). VDP connects entrepreneurs and thought leaders with public and private boards.

Singapore, Singapore, 10th Sep 2024 – Demand forecasting SaaS provider BetterLogiq has formed a new advisory board with consultants from Veblen Directors Programme (VDP). VDP connects entrepreneurs and thought leaders with public and private boards.

Having developed a dynamic SaaS tool that enables firms with complex supply chains to increase their demand forecast accuracy by double digits, BetterLogiq is ready to scale up for its next phase.

Announcing the collaboration, analytics strategist Kara Yokley, BetterLogiq’s Co-Founder, said: “The partnership with VDP has already proven powerfully effective. Through Veblen, we’ve assembled a board of exceptionally talented executives with marketing, sales, and operations expertise.” 

Data scientist Ben Grant and fellow BetterLogiq Co-Founder, added: “VDP’s guidance has significantly advanced our go-to-market strategy, helping us more efficiently deliver the BetterLogiq message to businesses most able to benefit. 

“And that message is we are committed to revolutionising demand forecasting by providing a powerful, user-friendly solution that empowers businesses to make informed decisions, maintain a competitive edge, and drive operational excellence.”

VDP advisors joining the BetterLogiq board include Munaf Emam, Managing Partner at Sawaaid with 30 years of experience in managing and growing businesses internationally; COO & IT/SaaS sector veteran Tibor Dudjik; and Fractional Product Marketing CMO & Workplace Culture Advisor, Archita Sivakumar Fritz.

Speaking on behalf of the new advisory board, Archita Sivakumar Fritz said: “Kara and Ben’s commitment to sustainable growth and their deep expertise at the intersection of analytics, lean operations management, and data privacy has me genuinely excited to collaborate and bring their reimagined demand forecasting solution to corporations globally.”

About BetterLogiq:
Founded in 2023 by veteran data scientists and consultants, BetterLogiq was built on the idea that a firm needn’t have an operations team with PhDs to benefit from exceptional demand forecasting. Its foundational tech sits at the nexus of many challenging problems facing enterprises today – supply chain management, AI strategy, and digital transformation.  

For further information, please contact info@betterlogiq.com or https://www.betterlogiq.com

About Veblen Directors Program:
Veblen works with Executives, Thought Leaders, and Entrepreneurs to train and connect them with public and private companies needing Board support. Veblen is a global network focused on board priorities such as Investor Relations, Good governance, ESG, and Fundraising.

For further information, please contact VDP’s media relations team at info@veblendirectors.com 

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