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Garmflow Announces Expansion of Fulfilment Operations to Support Growing Demand from Fashion Brands
UK-based fashion supply-chain company Garmflow has announced an expansion of its fulfilment operations as it responds to increasing demand from fashion brands using alternative fulfilment models such as drops, evergreen ranges, and pre-orders.

Expansion to Support Clients
The company announced that the expansion will support a broader range of client requirements and improve operational capacity as brands reassess traditional fulfilment structures. Additionally, Garmflow works with fashion businesses to align fulfilment more closely with production cycles and demand planning.
During its operational review, Garmflow also shared findings about fulfilment costs. According to the company’s internal analysis, brands working with Garmflow have achieved average order cost reductions of approximately 36% compared with traditional fulfilment services. These results were based on recent order data across multiple fulfilment models.
Strategic Industry Insights
“Our decision to expand operations reflects what we see across the industry,” said Sayer Willett, Co-Founder of Garmflow. “Brands actively review how fulfilment impacts cost, flexibility, and inventory risk. Therefore, we aim to support those changing needs at scale.”
Furthermore, Garmflow noted that cost differences were most evident in scenarios involving pre-orders and limited drops. In such cases, timing and inventory alignment can significantly influence overall fulfilment spend.
Operational Capacity Enhancement
Freddie Crofts, Co-Founder of Garmflow, explained that the expansion focuses on operational capacity and consistency. “As more brands explore alternative fulfilment approaches, underlying operations must scale reliably. This expansion ensures we can support clients as these models evolve,” Crofts said.
Moreover, the company confirmed that it will roll out the expanded operations gradually. The plan emphasizes maintaining service consistency while accommodating increased demand from fashion brands operating internationally.
About Garmflow
Garmflow is a UK-based fashion supply-chain company specializing in drops, evergreen, and pre-order fulfilment for modern fashion brands worldwide. Founded by Sayer Willett and Freddie Crofts, the company supports brands in managing fulfilment strategies aligned with contemporary release cycles and operational requirements.
Company Details
Organization: Garmflow
Contact Person: Sayer Willett
Website: https://www.garmflow.co.uk/
Email: info@garmflow.co.uk
City: Newbury
Country: United Kingdom
Release Id: 23122539469