Mega Matrix DAT Strategy Boosts Stablecoin Growth
New York, United States, Sept 16, 2025 — Mega Matrix Inc. (NYSE American: MPU) today announced a major milestone in digital finance. The company has become the first publicly listed firm to anchor its Digital Asset Treasury (DAT) strategy in stablecoin yield and governance. Mega Matrix has designated ENA, the governance token of USDe, as its strategic reserve asset and has filed a $2 billion shelf registration to support a long-term plan to accumulate and hold ENA.
The Rise of Digital Asset Treasury Strategies
The year 2025 marks a clear shift in financial markets. Traditional institutions are now adopting blockchain technology at scale. Two powerful developments are driving this change:
- Regulations around stablecoins are accelerating industry growth.
- Digital Asset Treasury (DAT) strategies are emerging, with public companies adding digital assets to their balance sheets.
Mega Matrix is at the center of this shift. By focusing on stablecoin governance and yield, it is pioneering a new class of treasury strategy. ENA, the governance token of USDe, has been selected as its core reserve asset.
ENA and USDe: A Strategic Shift in Stablecoin Economics
As of September 2025, USDe is the world’s third-largest stablecoin, behind only Tether (USDT) and Circle (USDC). It is also the largest fully on-chain stablecoin. Its governance token, ENA, secures the protocol and supports ecosystem growth. Once governance is fully activated, ENA holders will be eligible to receive a share of protocol revenues. Today, USDe ranks among the top 20 digital assets, while ENA sits within the top 50 by market capitalization.
Unlike traditional strategies that accumulate the stablecoin itself, Mega Matrix is acquiring ENA, not USDe. This decision targets future governance rewards. When the protocol activates its “fee-switch,” a portion of USDe’s profits will be distributed to ENA holders. With a fixed ENA supply and expanding USDe circulation, ENA is positioned for long-term value appreciation.
Early Performance and Growth of USDe
Colin Butler, Executive Vice President and Global Head of Markets at MPU, stated: “We chose ENA because the USDe protocol has already proven its sustainability. It generated over $100 million in revenue within 250 days—one of the fastest achievements in DeFi history. By August 2025, in roughly 500 days, USDe reached $10 billion in circulation, setting a new benchmark for stablecoin growth.”
Songtao Jia, Chief Strategy Officer at MPU, added: “Stablecoins are becoming the backbone of digital finance. With stronger regulations and broader real-world use, we believe the stablecoin market could grow toward $10 trillion. Just as Bitcoin is ‘digital gold’ and Ethereum is ‘digital oil,’ stablecoins are emerging as the infrastructure of digital finance.”
About Mega Matrix Inc.
Mega Matrix Inc. (NYSE: MPU) is a publicly traded company advancing the adoption of digital assets within corporate treasury frameworks. The company previously operated in sectors such as ETH staking and short-form streaming services. It has since made a strategic pivot toward blockchain innovation, stablecoins, and decentralized finance (DeFi).
Through its Digital Asset Treasury (DAT) strategy, Mega Matrix is building positions in governance tokens—most notably ENA, linked to the rapidly growing USDe protocol. This approach combines potential yield, capital growth, and active participation in protocol governance.
For more information, visit: https://megamatrix.io
Company Details
Organization: Mega Matrix Inc.
Contact Person: Songtao Jia
Website: http://www.megamatrix.io
Email: Send Email
City: New York
Country: United States
Release Id: 17092533834