New Seas Announces Expanded Focus on Reddit SEO for AI-Driven Ecommerce Search
New Seas, a Shopify-focused SEO agency, has announced a formal expansion of its SEO strategy to include Reddit-focused optimization, citing the platform’s growing influence on both AI-powered search tools and traditional search results.
Reddit’s Influence on AI Search
According to New Seas, Reddit has become one of the most frequently referenced sources across large language models such as ChatGPT, Gemini, and Perplexity. It also maintains strong visibility on Google search results. This combination makes Reddit a crucial discovery layer for ecommerce brands navigating AI-driven search.
Kai Cromwell, Founder of New Seas, explained that this trend reflects how AI systems source and surface information rather than short-term tactical changes.
“AI consistently treats Reddit as a primary source of truth,” Cromwell said. “Ignoring it creates a blind spot for brands that rely on organic discovery.”
Reddit SEO for Brand Visibility
New Seas follows a Reddit SEO strategy that emphasizes consistent brand presence within relevant discussions instead of relying on traditional link acquisition. The agency highlights that positive brand representation and contextual relevance are increasingly surfaced by AI tools when users ask product, comparison, or recommendation questions.
Internal analysis shows that Reddit-driven brand signals appear in AI-generated responses and boost visibility in conventional search queries. New Seas aims to complement existing on-site content, comparison pages, and structured informational resources rather than replace them.
For example, by engaging in relevant Reddit threads and maintaining accurate brand messaging, ecommerce brands can achieve long-term SEO benefits and better AI recognition.
AI SEO Focus on Longevity
Cromwell added that the agency prioritizes durable assets over tactics that lose effectiveness as platforms scale.
“AI search rewards consistency and relevance,” he said. “Reddit sits at the intersection of both, making it ideal for long-term strategies.”
New Seas continues to refine its approach as AI-powered discovery evolves. The agency focuses on platforms and content formats that remain resilient to algorithmic changes and provide sustainable visibility.
About New Seas
New Seas is a boutique ecommerce SEO agency serving 7- to 9-figure Shopify brands. The company helps clients improve organic search visibility on both traditional search engines and emerging AI platforms.
The agency offers SEO strategy, technical optimization, content development, authority building, and community-driven discovery channels such as Reddit. New Seas emphasizes long-term relevance and performance instead of short-lived tactics.
Founder Kai Cromwell leads the company in integrating search insights with AI-driven behavior to support sustainable ecommerce growth.
Company Details
Organization: New Seas
Contact Person: Kai Cromwell
Website: https://newseas.co/
Email: kai@newseas.co
City: Los Angeles
Country: United States
Release Id: 30122539704