Submission Shark, one of the leading BJJ gi brands discovered that the search volume for ‘Brazilian Jiu-Jitsu’ in America has skyrocked in the past two decades with an increase of 104.35%. This is an interesting finding as it surpasses the search volume for other popular martial arts such as Muay Thai and Taekwondo.
Canada, 21st Jun 2024 – There are many different types of martial arts that have began to gain popularity in the United States, but one particular discipline has quickly risen to become the fastest growing – Brazilian Jiu Jitsu (BJJ).
This traditional martial art originated from Japan and was developed by the Gracie family in Brazil. It focuses on ground fighting and grappling techniques rather than striking, making it an ideal choice for self-defense.
Submission Shark, one of the leading BJJ gi brands discovered that the search volume for ‘Brazilian Jiu-Jitsu’ in America has skyrocked in the past two decades with an increase of 104.35%. This is an interesting finding as it surpasses the search volume for other popular martial arts such as Muay Thai and Taekwondo.
This data can be used by martial arts professionals as well as businesses in this industry to identify the growing interest in BJJ and cater their services and products accordingly. For example, a martial arts gym can offer specialized grappling classes to attract more students, while a sports apparel company can focus on producing cool and trendy BJJ shirts.
As the search interest for BJJ continues to rise, it presents a lucrative opportunity for businesses to tap into this growing market. Creative marketing strategies and collaborations with BJJ influencers can help businesses reach a wider audience and establish themselves as leaders in this space. The industry of combat sports is evolving in profound ways and this trend report shows how industry professionals can adapt with the developing interest in the sport.
When it comes to Jiu-Jitsu vs Muay Thai, it’s clear that BJJ is growing faster as Muay Thai showed a growth rate of only 69.23%. However, this is still impressive as the other martial arts mentioned in the report (Judo, Karate and Taekwondo) each saw a decrease in search volume.
Furthermore, the report includes quotes from BJJ experts who offer insight into the rise of Brazilian Jiu-Jitsu and its benefits. Many of their thoughts indicate that the popularity of UFC and MMA have contributed to the growth of BJJ. Along with the physical and mental benefits, BJJ is also known for its inclusivity and welcoming community.
At Submission Shark, the team has noticed this trend and are proud to be a part of the BJJ community. The jiu-jitsu brand offers a collection of cool BJJ gi designs that not only look great but also provide practicality and durability for training. As more people discover the benefits of Brazilian Jiu-Jitsu, they aim to continue providing both quality gi and no-gi BJJ gear for practitioners.
As more and more people turn to martial arts for self-defense, fitness and mental well-being, it’s clear that Brazilian jiu-jitsu is leading the way. With its rise in popularity and proven benefits, it’s no wonder why Brazilian Jiu-Jitsu has become a top choice for many individuals. And with Submission Shark’s recent martial arts statistics report showing how BJJ is outpacing other martial arts in search volume, it’s safe to say that BJJ isn’t slowing down anytime soon.
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Organization: Submission Shark
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Country: Canada
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